Self-serve
Book cab-months in the console at a transparent rate.
We’re raising to take in-cab media to 50,000 vehicles across India.Investor relations →
For enterprises
Scale your reach with premium DOOH advertising across India's top metros.
Reach captive audiences in Mumbai, Delhi NCR, Bengaluru and beyond. Backseat Network helps large brands and corporate marketing teams turn everyday transit into measurable, high-dwell-time brand touchpoints.
Trusted by India's leading brands for digital out of home campaigns
SwiggyPhonePeIndiGoZomatoHDFCFlipkartSwiggyPhonePeIndiGoZomatoHDFCFlipkart
- 15,000+
- cabs and vehicles in the network
- 20 to 45 min
- of dwell per ride
- 100%
- GPS-verified playouts
Why enterprises
Why enterprises choose our advertising network
Captive audience and high dwell time
Passengers spend 20 to 45 minutes in front of your ad on every ride. There is no skip button, so your message gets the attention that fleeting hoardings cannot.
Self-serve booking at scale
Skip the slow media buying cycle. Plan and launch your campaign across thousands of cabs from one dashboard, with creatives reviewed before anything goes live.
Performance you can measure
Every creative carries a scan-to-act QR code. Playout counts and QR scans sit side by side in your reports, so out of home finally reports like performance marketing.
Pan-India fleet
Reach premium airport routes, tech parks and high-street corridors with 15,000+ airport and city cabs, and add two-wheelers, tempos and trucks as you grow.
How to buy
Three ways to buy
Managed campaigns
Planning, creative and city-wide takeovers for national brands.
Talk to our team →Data and attribution
Route-level reach, dwell and QR conversion reporting for performance teams.
Ask about reporting →Questions
Questions enterprises ask
What is DOOH advertising?
+
Digital out of home advertising puts video or image ads on digital screens outside the home. Ours are silent tablets on cab headrests, about 60 cm from the passenger.
How do we know the ad played?
+
Each tablet reports GPS and playouts, so you see where and when your ad ran, by city and route, next to QR scans.
Can you run a multi-city campaign for us?
+
Yes. Our team can plan, produce creative and manage city-wide takeovers, or you can book self-serve.
Which cities are live?
+
Mumbai, Delhi NCR and Bengaluru are live. Hyderabad, Chennai and Pune are onboarding.
Ready to launch your multi-city campaign?
Plan, review creatives and track cabs in real time.