We’re raising to take in-cab media to 50,000 vehicles across India.Investor relations →
About us
We put brands in the back seat
Backseat Network runs silent digital screens in airport and city cabs across India, connecting brands, drivers and passengers on every ride.
Our mission
Make out-of-home media simple, fair and measurable
Outdoor advertising in India has long meant long contracts, opaque pricing and a photo as proof. We think every business should be able to buy screens the way it buys online ads: pick a city, set a budget, pay by UPI and watch delivery live. And the drivers who carry those screens should share in what they earn.
Brands
Media anyone can buy
A national brand and a neighbourhood café use the same console, the same rate card and the same screens.
Drivers
Extra income, nothing extra to do
Drivers and fleet owners earn for screen uptime and kilometres, paid straight to UPI or a bank account.
Passengers
A better ride
Silent, reviewed content at eye level, with a QR code when something is worth acting on.
What we stand for
How we work
Transparent pricing
One published rate card, GST shown up front, invoices sent automatically.
Proof over promises
Every play is counted and every screen shows up on a live GPS map.
Safety first
Screens stay silent and creative is reviewed so the driver's focus stays on the road.
Built for India
UPI payments, Hindi and English creative, and fleets in the cities where Indians actually travel.
Get in touch
Work with us
Backseat Network Pvt Ltd · Bandra Kurla Complex, Mumbai 400051, Maharashtra, India
support@backseatnetwork.com · Chat with us · LinkedIn · @backseattnetwork
Ready to put your brand on the road?
Launch online in minutes for ₹4,000 per vehicle per month plus GST, or talk to our planning team first.